Source: SYSU News Center, Nanfang Media Group
Written by: SYSU News Center
Edited by: Wang Dongmei

On the afternoon of July 16, the signing ceremony of Sun Yat-sen University-Nanfang Media Group Strategic Cooperation Framework Agreement was held on South Campus of SYSU. The attendees included Mo Gaoyi, Deputy Director of the Publicity Department of the CPC Guangdong Provincial Committee, Party Secretary and Chairman of Nanfang Media Group; Zhang Dongming, Editor-in-Chief of Nanfang Media Group and Proprieter of Nanfang Daily; Duan Gongwei and Ren Tianyang, committee members of Nanfang Daily; Xu Ningsheng, President of SYSU; Li Ping, Deputy Secretary of SYSU Party Committee; Xiao Haipeng, Zhang Zhian, Li Hanrong, Fan Yuanban and Yuan Xuyang, representatives of relevant functional departments, schools and affiliated hospitals of SYSU. The signing ceremony was chaired by Qiu Guoxin, Director of Publicity Department of SYSU.

Xu Ningsheng said that the strategic cooperation agreement between SYSU and Nanfang Media Group indicates an all-round and in-depth cooperation between the university and the media to realize collaborative innovation and common development. This year marks the 90th anniversary of the founding of SYSU by Dr. Sun Yat-sen. It is significant for the two sides to sign such an agreement to achieve substantial, long-term and profound development. SYSU is striving to become a world-class university and to build a modern comprehensive university featuring five discipline clusters including humanities and social sciences, economics and management, sciences, medical sciences, applied technology and engineering. SYSU has established Research Institute for Governance, Research Institute for Social Development and Research Institute for National Soft Power, the three think tank institutes, to conduct theoretical research and provide decision-making service to address major issues in national and social development. The newly established Research Institute of the 21st Century Maritime Silk Road aims to be a leading academic research and policy consulting institute in the related fields. SYSU’s affiliated hospitals have become important medical institutions in Guangdong and even the whole country.

Xu Ningsheng emphasized that SYSU and Nanfang Media Group have maintained good cooperative relationship. Nanfang Media Group has played an important role in building our university’s brand image, communicating our influence, increasing our reputation and promoting our goal of becoming a world leading academic hub in southern China. This agreement marks a new starting point of cooperation between the two sides.

Mo Gaoyi pointed out that SYSU is a center of academics and culture and a highland for talent cultivation in southern China. In the past 65 years, Nanfang Media Group has received strong support from SYSU in both resources and talents. SYSU is also an important think tank for the reform and development of Nanfang Media Group.

Mo Gaoyi said that since last year Nanfang Media Group has outlined development strategies to face challenges of new media and increase its impact and competitiveness. He hopes that SYSU will use its strengths in humanities and social sciences, electronics and information technology, economics and management, etc to provide technical and talent support. Nanfang Media Group will use its strengths in content, brand and communication to conduct all-round cooperation with SYSU in the fields including talent cultivation, brand and publicity, academic research, social service as well as cultural inheritance and innovation.

Li Ping and Zhang Dongmin signed the strategic cooperation framework agreement on behalf of SYSU and Nanfang Media Group respectively.

This is SYSU’s first strategic cooperation with the media and Nanfang Media Group’s first strategic cooperation agreement with a university. The two sides agree to establish a working mechanism to extend areas of cooperation, jointly establish a talent training base, deepen collaborations in internship and employment, news and publicity, academic research and cultural industry, and promote the research on national and regional strategies such as the 21st Century Maritime Silk Road.